Silly Sausage. Personal by design.

A website for a Hornchurch business creating personalised pet gifts. We shaped the experience around the products, genuine customer makes and the steps from a pet photo to an approved proof.

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Based in Hornchurch · Working with businesses across the UK

Make a personal product easy to understand.

With a personalised gift, the customer brings part of the product: their own photo. The website needs to explain what can be made, show real examples and make the ordering process understandable before the customer gets in touch.

Our work for Silly Sausage brings those pieces together in a product-led website, with strategy, design and development shaped around that journey.

Visit the live Silly Sausage website (opens in a new tab) ↗

A website that feels like the brand.

Silly Sausage needed to feel warm, personal and full of character, without making customers work hard to find the products, prices or next step.

The live Silly Sausage homepage on desktop
The live homepage · clear products, real proof and one next step

A note from the founder.

A big thank you to Sellick Web Co for bringing the Silly Sausage website to life. It feels like the brand—friendly, full of character and personal. Seeing the website, Ron’s game and the PNG maker come together has been brilliant. I’m proud to share what we’ve built.

Terry

Founder of Silly Sausage and Sellick Web Co

Founder-owned project

More than a website.

The project also includes Ron’s Treat Match and a PNG and patch-making workspace. These are real screens from the public tools, with links to open each one.

The live Ron’s Treat Match game with a colourful board of pet-themed tiles

Ron’s Treat Match

A pet-themed matching game made for the Silly Sausage website.

Play Ron’s Treat Match (opens in a new tab) ↗
The Silly Sausage PNG and patch maker, showing its upload and preview workspace

PNG + Patch Maker

A browser-based workspace for converting, resizing and preparing image artwork on the user’s device.

Try the PNG maker (opens in a new tab) ↗

Show the real work, not stock photos.

The product presentation gives visitors a place to explore what Silly Sausage offers. Genuine customer makes help explain what a personalised item looks like, while the accompanying information introduces what the customer needs to provide.

The aim is to connect the appeal of a personal gift with a practical understanding of the next step.

A real personalised dachshund tote made by Silly Sausage
A real personalised dachshund tote
Two real personalised French bulldog pouches made by Silly Sausage
Personalised French bulldog pouches
Three paw-shaped memorial keyrings made by Silly Sausage
Paw-shaped memorial keyrings

Explain the journey from photo to proof.

  1. 01 · Send your pet photo

    The website directs visitors towards sending their photo to Terry, making the starting point clear.

  2. 02 · Approve the proof

    The process explains that there is a proof to review before the personalised item is made.

  3. 03 · Made with care

    The final step connects the approved design with the finished gift, so visitors can understand the sequence.

What this means for your website.

A useful website connects the offer, the evidence and the next step. For Silly Sausage, that means products, real makes and the photo-to-proof process. For your business, we start by understanding the decisions your customers need to make.

See how we approach web design for small businesses across the UK, or tell us about a project you have in mind.

Let’s talk about what your business needs.

Tell us where you are today and what you want to improve. We’ll work out the scope and next step together.

Tell us about your project